Size for 1080 px
Instagram’s help centre gives 1,080 pixels as the width photos are shown at. This page opens with the export set to exactly that — the picture is cropped to the post shape, resized to 1,080 pixels wide, and only then marked, so the handle is drawn at its final size rather than shrunk with the picture. Saving at that width means the upload has no reason to resample the mark. A picture narrower than 1,080 pixels is enlarged to fit and the status line says so.
| 4:5 portrait | The tallest common post shape, and the default here: 1080 × 1350. |
|---|---|
| 1:1 square | 1080 × 1080. |
| 1.91:1 landscape | 1080 × 565. |
| Uncropped | Keeps your picture's own shape at 1080 wide — check Instagram's current limits for very tall or very wide pictures. |
Where the grid crops
On a 4:5 post the stage draws a dashed centre square: roughly what a profile grid tends to show of a tall post. A mark in the bottom corner of the full post sits outside it. The crop is Instagram’s and has changed before, so it is labelled as a guide. The handle starts 13 % of the short edge in from the corner, which keeps it inside that square and in the full post.
Handle, logo or both
The mark starts as your {handle} in a geometric sans with auto ink — black or white chosen for each picture from what is under the mark, which matters on a feed that goes from bright beach to dark interior. Type your handle once in the Export panel; it is part of the recipe, so a saved setting brings it back. A logo or a designed badge works the same way: switch to Logo or Design and keep the frame and width.
What recompression does
- Instagram re-encodes uploads. Very thin outlines and very faint marks lose most to that; keep the opacity above about 40 % on a small handle.
- This page does not measure what Instagram does to a file after upload; it gives the upload nothing to resize.
- A carousel of mixed shapes: set the shape once and run them together on the batch route — every file gets the same frame and width.
For a whole set of posts at once, the same recipe runs on the batch route, with every file cropped, resized and marked the same way.
Instagram watermark questions
What size should an Instagram watermark be?
On a post saved 1,080 pixels wide, a handle at about a fifth of the width — 200 to 240 pixels — reads on a phone without dominating the picture. That is 22 % here, the starting size on this page. Size is a share of the frame, so the same setting is right on a square post and a tall one.
Where should it go so the grid doesn't cut it off?
Inside the dashed square on the stage. A 4:5 post is usually shown cropped towards its centre on a profile grid, so a mark in the very bottom corner of a tall post can be hidden there. The exact grid crop is Instagram's to change, so treat the square as a guide rather than a rule: a mark a little in from the corner survives either way.
Does Instagram compress my watermark?
Instagram re-encodes every upload, and how much detail it keeps is not something this page can measure on your behalf. What this page does is save the post at the 1,080-pixel width Instagram's help centre gives for photos, so the mark is not resized by the upload, and keep the mark thick enough to survive: avoid hairline outlines and very faint opacity on small handles.